Bswan Studio
Digital Marketing for the Yachting Industry
Bswan
Studio

Digital Marketing agency
100% dedicated to the Yachting Industry

Services

PRESS RELEASES, SOCIAL MEDIA AND CONTENT CREATION

We
work
with
Shipyards,
Yacht
designers,
B2B
Suppliers,
Charter
and
Dealers.
We
can
help
you
grow
your
business
by
developing
a
digital
marketing
strategy
that
is
aligned
with
your
sales
goals
and
brand
positioning.
Let
us
emphasize
your
strengths
and
get
you
noticed
by
the
right
people.

Most requested services:

- Press Releases: Creation, translation and distribution

- Social media: Instagram & LinkedIn

- Content creation: Case study, articles for blog and SEO

- Email marketing: Newsletter , drip campaign and event invitations

- Lead Generations: Google ADS, Market research and tailored outreach

20
Customers
80
Contacts with journalists
23
Followers on Instagram

Marketing
&
Yachting

We
are
a
digital
marketing
agency
100%
dedicated
to
the
yachting
industry
since
2017.

The
shipyards
we've
worked
with
have
been
featured
in
yachting
magazines,
got
noticed
by
customers
and
expanded
their
network
of
dealers.

We
had
yacht
designers
interviewed
by
magazines,
and
their
concepts
were
published,
which
resulted
in
new
inquiries
for
their
design.

We
also
help
companies
that
provide
yachting
services
and
components
to
grow
their
business
and
get
noticed
by
writing
case
studies
and
managing
their
LinkedIn
profiles.

You
can
also
rely
on
us
for
content
creation,
such
as
articles
for
your
blog
and
newsletters.
We
wrote
for
several
yachting
magazines
and
regularly
interviewed
key
players
in
the
superyacht
industry
for
an
English-language
publication.
We
also
manage
an
Instagram
influencer
profile,
which
has
23
300
followers
after
more
than
1000
posts.

Our
portfolio
is
available
below,
divided
into
various
categories
to
give
you
an
idea
of
what
we
can
do.
Email
us
to
set
up
a
video
meeting
to
evaluate
your
digital
marketing
on
a
one-on-one
call.

Portfolio

Who
we
are

Matteo Bugliari Armenio

I am a Mechanical Engineer, born in Bergamo, near Iseo Lake, where Riva and many
other shipyards are located.
Bilingual in Italian and French since birth, I inherited my father's passion for
architecture and my mother's willingness to learn new languages.

Since 2017, I've worked as a marketing and communication consultant in the yachting
industry.
I consider yachting as the point in which engineering, architecture and design meet.
In our industry good communication and building trust are essential for growing a
business.
I chose to focus entirely on this industry, which requires a very specific approach to
marketing and sales.

One of the best aspects of working in yachting is that it allows me to travel to the most
beautiful parts of the Mediterranean, from the Italian Riviera to Montecarlo and the
Spanish Balearic Islands.
I am currently based between in Milan, Italy, and Seville, Spain.
Even though I will be your primary point of contact for the majority of the time, I am
not alone in this adventure and rely on a team of qualified and long-term partners.

Kimberley, Rosette, Karin, and Gloria are native speaker respectively in English, French,
German, and Spanish.
They will take care of writing content and translating your press releases to ensure
perfect grammar and clear and precise writing.

5
languages spoken
6
Year of activity

Contact us to discover how we can help you